Colgate Professional Whitening
Colgate has developed breakthrough professional whitening solutions that can help dental professionals revolutionize their practice and generate additional revenue all without the downsides of the traditional whitening processes. This was an opportunity to build awareness among dental professionals with a concept called “Gel-y mouth”. A playful take on those relatable moments in the dental chair trying to speak with gel-filled whitening trays or equipment in our mouths. There has to be an easier way.
